Alliance Asset Management rebrands for expansion04 April 2017

Alliance Asset Management has rebranded as AAM Group to better reflect its portfolio of vehicle and funding solutions, as well as to support its “ambitious” expansion plans.

The Cambridgeshire-based company was initially formed in 1997 to offer consultancy services for vehicle procurement, but is now one of the UK’s leading independent vehicle fleet solutions providers.

AAM Group has five core brands: Alliance Rental, Alliance Leasing, Alliance Fleetcentre, Education Vehicle Alliance, and BestCarFinder/BestVanFinder.

In the three years to the end of 2016, the company saw a 93% increase in turnover with a £2 million rise in pre-tax profits. Today, it funds more than £85 million worth of vehicles.

Author
Laura Cork

Related Companies
Alliance Asset Management Ltd

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