Keith Child, Isuzu’s marketing director, says: “With full dealerships in both Sheffield and Stoke, HRVS (Group) is an experienced Isuzu truck dealer group that will maximise the market potential for the Isuzu brand in this key area of the country.
“This strategic appointment is part of the growing long-term relationship between Isuzu and HRVS. This new dealership in Sleaford is positioned in an ideal geographic location, just off the A17 trunk road.”
HRVS (Sleaford) is a multi-franchise dealership and has been operating in its current location for two years. Its five-acre site is home to a six-bay commercial vehicle workshop.
Keith Sims, group operations director for HRVS (Group) described the addition of the Isuzu truck franchise to Sleaford as “a natural extension”.
He adds: “We are growing the number of Isuzu trained technicians at the site. We are immediately opening the site with a dedicated sales operation and will have both new and used vehicles on display.
“We believe that Isuzu is a perfect fit for this part of the country and we’re putting extensive resources in place to generate the growing business opportunities for the brand. The current size of our Isuzu infrastructure is such that we can really give operators what they need quickly and efficiently.”