Driver scoring is the first module available, designed for iOS and Android mobile devices, according to Steve Coffin, marketing and operations director for MiX Telematics Europe.
"For successful fleet operators, it's no secret that engaged drivers mean better business," says Coffin.
"MyMiX is yet another way we're helping our customers cultivate a culture of safer driving, which ultimately leads to more efficient fleet operations."
MyMiX was trialled in the UK by Cardiff Bus, which confirms that giving drivers access to their own performance data is an ideal way of sharing important information without exerting undue pressure on individuals.
MyMiX is available to all MiX Telematics users, and essentially provides drivers with daily and weekly scores as well as six-month trends.
Drivers can also drill down and view significant driving events – such as harsh braking or speeding incidents – on a map.
The app also allows drivers to see how they rank compared to site and organisation averages, while being able to view data and scores across all the vehicles they have used.