Schueler comes from the automotive sector, having spent 13 years with Audi and Volkswagen Commercial Vehicles in a variety of roles.
He has spent the last eight years as marketing director for Akzo Nobel Automotive and Aerospace Coatings in the Netherlands, as well as latterly as managing director for the Akzo Nobel Yacht Coating business, based in Houston, Texas.
“Ralf’s role will be to strengthen our reputation through delivery of a comprehensive image and brand-building marketing plan,” states MAN managing director Simon Elliott.
“Ralf’s experience in the commercial vehicles sector is obviously very important ahead of the launch of the MAN TGE van in 2017,” he continues.
“This combined, with his frontline experience in sales, aftersales and management, make him a valuable addition to the MAN team.”
“There is huge potential to grow and I know I am building on an already very strong platform,” comments Schueler.
“The launch of the exciting new van will bring more to our range, and I will be drawing on my experience of the commercial vehicle market with this upcoming development.”