The vehicles will be fitted with the SureCam device, enabling the Hull-based operator to have visibility of customer deliveries, as well as using footage to improve driver behaviour.
If an incident occurs, either a collision or near miss, a live alert with HD footage and vehicle data will be transmitted automatically to the transport office. This gives Cranswick protection against fraudulent insurance claims or disputed liability, as well as supporting lone drivers on the road.
“The SureCam devices will provide us with full visibility of any situation within seconds, so we can respond immediately to avoid unnecessary insurance costs, improve fleet efficiency and mitigate any risks facing our business,” says Dale Middleton, transport manager at Cranswick.
“We also take our ethical responsibilities to employees, customers, suppliers and the communities we operate in very seriously, so we will be using the connected cameras to target road safety and sustainability improvements within the business.”