Ryder wins first Morphy Richards contract15 May 2017

Morphy Richards, the leading supplier of small domestic appliances, has chosen to partner with Ryder for the first time.

Ryder is supplying Morphy Richards with three Mercedes-Benz Actros 2543LS 44-tonners, a curtainsided DAF CF220 18-tonner with tail lift, a curtainsided DAF LF150 with tail lift, and four SDC trailers on a five-year contract hire deal. The Actros tractors have PowerShift gearboxes, while the DAFs feature manual transmissions.

These vehicles will carry out deliveries to retailers across the UK from Morphy Richards’ DC in Mexborough, South Yorkshire.

Ryder is also supplying eight SDC skeletal trailers, which will be used to collect and return containers from UK rail ports, specifically Doncaster.

Morphy Richards sells more than four million products a year, including kettles, toasters, coffee makers, and irons. At least one Morphy Richards appliance can be found in more than 90% of all British households.

Lorraine Lahart, Morphy Richards logistics manager, says: “I have experience of Ryder’s services from a previous role. Initially, our tender attracted four contractors, including Ryder; two were invited forward to the next stage with Ryder ultimately winning on the basis of its approach to repair and maintenance.

“We particularly liked that Ryder had its own facility in Sheffield where the vehicles will be maintained and serviced, and where replacement vehicles can be supplied from. What’s important to us is the ability to keep our fleet moving, so it’s a real benefit that trailer servicing can take place at weekends.”

John Murray, Ryder sales and marketing director, says: “We’re delighted to partner with Morphy Richards for the first time. We understand that flexible servicing and a focus on vehicle uptime are key factors for an increasing number of operators. By partnering with us, Morphy Richards can focus on serving its customers, while Ryder concentrates on maximising their vehicles’ uptime.”

Author
Will Dalrymple

Related Companies
Ryder Ltd

This material is protected by MA Business copyright
See Terms and Conditions.
One-off usage is permitted but bulk copying is not.
For multiple copies contact the sales team.