UK’s ice cream sellers are successfully taking on the COVID-19 pandemic: as the restrictions imposed on public life have led to a drastic reduction in sales at exhibitions, festivals and other similar events, they’ve started to revive an age-old tradition and have simply brought sales back to residential areas, just like 50 years ago.
Specialist bodybuilder Whitby Morrison is also benefiting from this trend with its customised ice cream vans. The latest order from the premium manufacturer was for 55 Mercedes-Benz Sprinter chassis.
Whitby Morrison, founded in 1962, builds an average of 85 vehicles per year. With the Sprinter, which has been setting standards in the segment for 25 years, the body specialist has found the ideal base vehicle. The 3.5-tonne variant is the one which is usually ordered, but a permissible gross vehicle weight of five tonnes is also possible. The company exports to more than 60 countries, including Australia and some Caribbean islands.
The company, based in Crewe (Cheshire), has been ordering Sprinter chassis for more than ten years. “A long-lasting relationship which continues to go from strength to strength,” says operations director Ed Whitby.
