New contracts helps TRW brand grow 40 per cent in 2011 11 January 2012

TRW Automotive Aftermarket's heavy commercial vehicle (HCV) components brand, TRW Proequip, achieved its 2011 annual sales targets two months early, last October.

Signalling 40% growth year on year, the company attributes its success to increased aftermarket penetration and a closer working relationship with vehicle manufacturers.

A key driver for this success was X-cap, TRW's ball joint. Launched in 2010, this design has opened the door to many new OE contracts, such as Mercedes Actros.

Developed at TRW's design facility in Dusseldorf, Germany, the X-cap is smaller, stronger and more durable than its predecessor, and offers improved steering comfort, due to reduced torque.

"This experience in future-forward technology translates directly into the aftermarket, with X-cap," comments TRW's HCV marketing channel manager, Dennis Christ.

"And with manufacturers striving to constantly improve the comfort of the driver, this part is proving to be an invaluable addition to steering systems.

John Challen

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