The new Volvo FMX, which made its first appearance at the construction exhibitions in Munich and Moscow, but also on Twitter, YouTube and Facebook, has seen "massive" downloads online.
That's according to Claes Nilsson, president of Volvo Trucks' Europe Division. "This is a very important launch for us and reactions have been very positive," he says.
"There is no doubt that the new Volvo FMX will prove to be very popular," he adds, pointing out that the vehicle was developed "from input we received from the construction sites".
