Krispy Kreme is reporting a 20% improvement in its delivery times to its UK stores and retail outlets, in part thanks to TomTom fleet management.
Managers for the doughnut firm can now see the locations of its 33 delivery vehicles in real time, and generate bespoke reports to improve communications and workflow.
Krispy Kreme logistics manager Ben Povey says that with real time traffic updates, drivers can also avoid congestion, while LINK tracking units relay accurate times of arrival to office managers.
"We are now able to deliver a world-class service consistently where product is on-time every day, an improvement in delivery targets of 20%," confirms Povey.
Prior to investing in TomTom Business Solutions' technology, the company operated a manual system that gave limited visibility on vehicle positions, scheduled departure and arrival times.
In TomTom's Webfleet fleet management software system, 'geofences' have been created around store addresses, alerting managers when vehicles enter or leave the area around premises. Each region is aware of the status of deliveries and if there are delays, stores are informed and issues can be quickly resolved.
