Görrel, one of the UK's largest self-drive plant rental firms, is taking delivery of 12 wheeled loaders from Bell Equipment, following a £2m investment from Görrel's parent company Hydrex.
The deal is a big step for Bell, in terms of gaining full industry recognition for its loaders, which were introduced to the UK only two years ago.
Görrel has traditionally built its sizeable 180-strong wheeled loader fleet around Volvos. This move marks the firm's first venture into the Bell product.
Mike Haskell, general manager of Görrel, says the Bell machines were "impressive" during a demonstration last year at a wood recycling plant in Manchester, which prompted the deal.
"The extremely dusty environment was intentionally chosen to really put the Bell machines through their paces," he explains.
"Other loaders operating on that particular site have experienced severe overheating problems due to the airborne debris clogging up the system, leading to a lot of downtime for cleaning and maintenance."
